Dough® Foam is a unique memory foam that simultaneously brings you comfort and support. The Z® Formula produces a superior, softer foam that is still firm enough to support the natural curves of your head, neck, and shoulders. The Dough® memory foam has been molded as opposed to cut, making the pillow more effectively conform to your weight and pressure for individualized comfort. Density options allow you to personalize your comfort further. If you prefer a soft pillow, our bedding experts recommend choosing a plush option, and if you want more support, the firm option has you covered. The loft of the pillow will allow you to choose the pillow height that best suits your sleep style. The high loft option offers more height, making it ideal for side sleepers or taller individuals, while the low loft option is thinner, perfect for those who want a lower pillow. 

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